Jean-Christophe Bonicard, a French entrepreneur, acquired the official brand several years ago. What followed was a long legal battle that prevented its use.

Today, alongside Steve Lauret, Theodore Charoy and after five years of relentless effort, the fight is over. They can finally bring the brand back to life.

They begin with a gift: entrusting this brand to a non-profit organization that will be managed by all the ambassadors and users.

This is your brand.